A Comparative Financial Ratio Analysis Of The Bbc Finance Essay

Aim of the assignment is to supply a comparative fiscal ratio analysis of the ( BBC ) British Broadcasting Corporation by analyzing finance statements & A ; one-year studies of the Company. This assignment interprets fiscal statements in comparative and common-size signifier. These figures would be most utile for stock holder, creditor and besides for long term creditor. Comparing these ratio are utile for the understand the strength and failing of BBC and do suited suggestions for future operations

Ratio analyzing merely non evaluate Numberss from the fiscal statement like balances sheet, hard currency flows, net income and loss but they really compare figure with industry, last twelvemonth and besides with other companies to see ain strength & A ; failing and besides their sustainability of the house in the industry.

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FINANCIAL STATEMENT Analysis:

Fiscal statements are a set of official records

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Fiscal statement drama important function as they provide the indicant of organisation fiscal stableness.

They are used for exterior and interior intent like for future fiscal planning, overall public presentations measuring, balance sheet, net income and loss histories for the specify period

Financial Ratio Analysis includes calculating and measuring ratio from one, two or many statement to other statements.

When we are analyzing fiscal statement, ratios analysis is the most of import tool.

Ratios mean express Numberss in different footings of another. Ratio analysis establishes co-relationship between two or more statement and illustrate in the statics signifier.

BACKGROUND OF COMPANY

BBC Group Actively in the licensing of telecasting programmes worldwide, publication of books, magazines, pictures, videodisk, cadmiums, tapes and transmittal and the other installations. The ( BBC ) British Broadcasting Corporation is one of the universe largest airing organisation and local service broadcasters with about 23,000 staff member in the United Kingdom. ( BBC website ) . BBC is funded by royal charity and but chiefly fundss by the annual Television licences fee which is paid by UK occupants. ( The enchiridion of public affairsA By Phil Harris, Craig S. Fleisher pg 247 ) ( , 2005. Handbook of Public Affairs 1 Edition. Sage Publications Ltd. ) Exclusive funding agreement from UK family, which keep Ads free at least in UK. The BBC provide services including 8 national Television channels plus regional scheduling, 10 national wireless Stationss, 40 local wireless Stationss and an extended web site. ( The BBC web site )

BRITISH BROADCASTING CORPORATION BUSINESS HIGHLIGHT

Financial Profile of Company

Channels: BBC Network of Television Channels has grown gross revenues and net incomes by 16.4 % and 34.2 % Year on Year as reference in ( BBC Annual Report 31st March 2010 ) , BBC has shifted their scheme from one channel articulation ventures which brought trade name grasp value to BBC to more viewer battle every bit good as higher and more sustainable returns

CONTENT & A ; PRODUCTION: BBC is go oning to present the first-class net income from Television format like as dancing with the stars ( The international format of purely come dance ) .In last three old ages BBC has made investing in new independent production companies.

Digital MEDIA: BBC.com turning significantly in the term of Revenues and in the betterments on their Global web site brings losingss in the concern which is down from ?29.0m to ?20.8m

GLOBAL BRANDS: Current constitution made it clear this concern has added of import value. BBC manage implement the Brand direction subjects to derive the international trade name reorganisation from assorted media activities- from unrecorded event to magazines, Lonely Planet in grosss in 2007, 9 % come to non-print activity where in 2010 with growing of,22 % .

SALES & A ; DISTRIBUTION: There is strong growing in gross revenues & A ; distribution concern which licenses all programmes in 2009/2010, Net Net income of ?57.9m ( non including of internal trading ) , with the addition by 26.4 % twelvemonth by twelvemonth.

Home ENTERTAINMENT: BBC DVD operation, 2 entertain Ltd added singular part to BBC with ?38.2 m net income this twelvemonth.

BBC online website is among the most popular English-language web sites in the universe – merely below Google, harmonizing to rankings produced by Alexa TrafficRank system, in July 2008 ( hypertext transfer protocol: //www.alexa.com/topsites )

There are three chief fiscal statements are usually required for the external rating

An income statement ( Profit & A ; Loss )

Balance Sheet

Statement of hard currency flow

EXPLAIN PROFILE & A ; LOSS ACCOUNT

Net income & A ; LOSS ACCOUNT

Net income and loss ( P & A ; L ) is official papers which summarize company income and outgo with in accounting twelvemonth. It ‘s of import to understand the company place in market and besides rating intent internally and externally. These statements besides provide the information about ability of organisation to bring forth net income and cut downing cost. P & A ; L is the history whereby a purchaser establishes the net terminal consequences of their concern, this history unwrap net net income or net losingss of the concern. The chief aim of any concern is to maximise their net income. This Account is important to any proprietor or troughs to understand the concern public presentations.

Net income & A ; Loss Statement can be utile for assorted grounds

Measuring up the public presentation – with other rivals concern or with old twelvemonth ‘s company performances to see if the house is traveling in the right way.

Future be aftering – net incomes will let the house to spread out

Obtaining a recognition -mostly bank ‘s would desire to see that the house is profitable before funding money

For Income revenue enhancement usage – revenue enhancements were collectible usually on based of net incomes earned by the organisation.

SIGNIFICANT ITEMS IN INCOME STATEMENT ( PROFIT & A ; LOSS )

Gross: The Sum of all charges of goods or services sold to clients, in both hard currency or on recognition is indicated in the section. . It is by and large express as gross revenues deducted gross revenues price reductions, returns, and allowances.

Cost OF GOODS: sold this refers to charges of goods which have been sold during peculiar period of clip. In order to cipher the cost of sold goods, it should be minus the entire cost of goods to buy the cost of sold goods at the stoping of twelvemonth. A

Method for computation

( Opening stock + Cost of goods purchased ) A – Closing stock = Cost of goods sold

Gross Net income: mean to concern net income or gross net income, the entire difference between entire gross revenues of concern and its explicit costs is called gross net income or concern net income

Method for computation

Gross Profit =Total Gross saless -Explicit Cost

OPERATING Expense: The operating disbursals besides know as Operating cost, definition of OPEX is cost of current merchandises, concern or system. The operating Cost is twenty-four hours to twenty-four hours write off like as gross revenues, production costs, disposal or development etc. On the income statement “ Operating costs ” means entire disbursal incur to run the concern for the within the period of clip.

Net Net income: is to adjusted gross net income on gross revenues over entire operating cost is called net net income or net net income from concern. Net net income shows how good all over company perform under its normal trading state of affairss.

Other INCOME: Extra beginnings of income are classifies as other income or non-operating income. In company these type comprise gross from involvement, rental fee, portion and acquire from sale of fixed assets.

BALANCE SHEET

A balance sheet is called as “ Statement of fiscal place “ , A balance sheet is fiscal statement of entire assets and liabilities of organisation arranged in the regular order to demo it is true and correct at a peculiar clip period. A balance sheet is of import to understand the fiscal position of company, in balance sheet assets and liabilities are shown in inside informations after being decently valued, a bargainer can judge the place of his concern from it.

A balance sheet is divided into two parts:

Assets: Is anything which owned by concern that includes land, edifices, equipment or anything which belong to concern and has a value in money term for the intent of fiscal coverage.

FIXED ASSETS are assets which are purchased non for sale but for ageless usage in the company like land and edifices, works and machinery, furniture etc. These assets help the concern to run the day-to-day activates.

CURRENT ASSETS represent those assets which are for sale or to be converted easy into hard currency after in short clip. Like assorted debitors, measures receivables, stock of goods etc. Current assets besides knows as CIRCULATING ASSETS OR FLOATING ASSETS

LIQUID ASSETS are those assets which are with company in signifier of hard currency or easy converted into hard currency e.g. , hard currency in manus, hard currency at bank, investings etc.

Intangible or Fabricated Assetss: which do n’t hold any physical beings these are called Intangible plus. They contain debit balance of net income and loss history, good will etc.

OUTSTANDING WHICH ARE EXPENSES paid in progress i.e. , prepaid disbursals, and income earned but non received are known as outstanding assets.

Liabilitiess:

Fixed Liabilities which are paid immediately or in the close hereafter. These liabilities are collectible after a long period. Long term loans, capital of the owner are the illustrations of such sort of liabilities.

Current Liabilitiess: which are paid instantly or in the close hereafter, such as creditors, bank loans etc.

Contingent Liabilitiess are incurred merely on the happening of some event. Thus a contingent liability may or may non include payment of money. Contingent liabilities are non recorded in the books non they are included in the balance sheet. They are merely referred to by manner of pes notes on the balance sheet.

Categorization of Capital:

The surplus of assets over liabilities is called the capital or the owner. Capital may be classified as follows on the footing of the capital fund invested:

Trading Capital:

This subdivision of the fundss of a concern which signify by the fixed and drifting assets is called the trading capital

Fixed Capital:

This section of the financess which is represented by the fixed assets is called fixed capital.

Go arounding Capital:

The Section of the money is stand for drifting or go arounding assets is known as the circulating or drifting capital.

Working capital:

This fund which remains for working of the concern after the liabilities to obtain the fixed assets has been discharged. The excess of the drifting assets over the floating liabilities is known as the Working capital.

Loan Capital:

The unsecured bonds and other fixed loans are sometimes called loan capital.

Explain Cash Flow

Introduction to hard currency flow statement:

Cash flow statements are chiefly to foreground the of import activities which consequence straight or indirectly on hard currency balance of the company, without sufficient financess on Time Company can loss present aureate chances or autumn into bankruptcy. Cash flow Statement is one of the Analytical tools for Managers, investor creditor as good for proprietor of concern, The Statement of Cash flow utile tools for calculating concern tendencies and used in budgeting procedure

The statement of hard currency flow reports the coevals of hard currency and used in the peculiar clip interval in right way. The procedure of coevals of hard currency flow statement it is by and large defined hard currency and hard currency equivalents both are included. In Cash equivalents contain of Short footings, higher liquid investings like as exchequer measures, concern paper, and market financess, Most of the companies re-invest their entree hard currency, so it is easy coveter into the hard currency. These liquid short term investings are inclusive of commercial warrant on the balance sheet

The Statement of Cash separated into three sections

Operating

Investing

Financing activates

OPERATING ACTIVITIES are grosss coevals activities inclusive of distribution or bring forth goods for gross revenues and other events that entre into finding of income ( Fiscal Statement Analysis and Coverage by Reddina Mohana Rao Page no 273 )

Operating activities includes the Cash Inflows are associated with gross revenues, involvement and fillip grosss and Cash out flows related to employees, stock list disbursals, disposal, hard currency payment, that ‘s Involve the hard currency effects of minutess that enter into the finding of net income

Investing ACTIVITIES by and large deals with long term assets, below are illustration of such type of activities

Payment and Receipts occur from purchased or soled of fixed assets consist of Intangible plus

wage back and collects loans amount

Buy or sale of long-run investings like assets, works and equipment

Page no 354 Financial Statement Analysis By Sinha

Financing Activities: Includes financess minutess which relate to financess suppliers consist of both capital of concern and providers of adoption are classified in funding activates.

Financing activate records the hard currency flow dealing of portion, loans, other short term or long term loan, unsecured bonds, bonds

It besides keeps a record of redemption of the concern ain bonds and supply and the payment of dividends.

Financing activities involve liability and stock holder ‘s equity points (

Page no 354 Financial Statement Analysis By Sinha

Resulting and happening

The Objective of Financial statement analysis is to placing the Strength and failing of the organisation by suitably begins relationship between the points of the balance sheet and the net income and loss history.

There are different methods or techniques that are used in analysing fiscal statements, such as comparative statements, agenda of alterations in working capital, common size per centums, financess analysis, tendency analysis, and ratios analysis. ( hypertext transfer protocol: //www.accountingformanagement.com/accounting_ratios.htm )

Fiscal statements are of import and prepared to utilize external coverage duty and besides usage for appraisal intent. Financial statement a important function in taking scheme determinations in the organisation.

Financial Ratio Analysis

Fiscal Statement Analysis:

Learning Aims:

This assignment interprets fiscal statements in comparative and common-size signifier.

These figures would be most utile for stock holder, creditor and besides for long term creditor

Definition and Explanation of Financial Statement Analysis:

Financial Ratio Analysis includes calculating and measuring ratio from one, two or many statement to other statements.

When we are analyzing fiscal statement, ratios analysis is the most of import tool.

Ratios mean express Numberss in different footings of another. Ratio analysis establishes co-relationship between two or more statement and illustrate in the statics signifier.

Fiscal statements are really of import and prepared to utilize external coverage duty and besides usage for appraisal intent. Financial statement a important function in taking scheme determinations in the organisation.

Ratio Analysis can be defined in five most of import classs

Profitability Ratio

Liquidity Ratios or Long Term Solvency or Leverage Ratios:

Activity Ratios:

Fiscal Structure or capitalization ratios

Market Test Ratio

Tools and Techniques of Financial Statement Analysis:

Following are the most of import tools and techniques of fiscal statement analysis:

Horizontal and Vertical Analysis

Ratios Analysis

1. Horizontal Analysis

Comparison of two or more old ages of Income statement informations is known as horizontal analysis, besides called as tendency analysis. A steadfast screening alterations in operating result and fiscal position over clip in per centum signifier every bit good as in dollars. This technique is usually used the income statement, sometime it is used in balance sheets of house ‘s

Horizontal analysis ofA fiscal income statements can besides be carried out by ciphering tendency per centums. Trend per centum expresses legion old ages ‘ fiscal informations in footings of a basal twelvemonth. The basal twelvemonth is tantamount 100 % , with all other old ages fixed in some proportion of this base.

Vertical Analysis:

Vertical analysis is the process of fixing and showing common size statements. Common size statement is one that shows the points looking on it in per centum signifier every bit good as in dollar signifier. Each point is stated as a per centum of some sum of which that point is a portion. Key fiscal alterations and tendencies can be highlighted by the usage of common size statements. Click here to read full articleHYPERLINK “ hypertext transfer protocol: //www.accountingformanagement.com/vertical_analysis_full.htm ” .

RATIOS Analysis:

Ratios Analysis is one of most powerful tool of fiscal statement analysis. Ratio means one figure communicate in term of another

A ratio is a statistical criterion by agencies of which relationship between two or different Numberss can be compared or calculated

Ratios can be find out by spliting one figure by another figure and it besides shows how one figure is related to another

IMPORTANCE ‘S RATIO ANALYSIS

Ratio analysis is a important and antique method of fiscal analysis. The followers are some of the advantages / Benefits of ratio analysis:

SIMPLIFYING FINANCIAL STATEMENTS: It simplifies the apprehension of fiscal statements. Ratios explain the full narrative of alterations in the fiscal state of affairs of the concern

MAKE POSSIBLE INTER-FIRM Comparison: It provides informations for inter-firm appraisal. Ratios emphasize the factors connected with successful and unsuccessful house. Ratios analysis besides makes possible comparing of the public presentation of different divisions of the house. The ratios are helpful in make up one’s minding about their efficiency or otherwise in the yesteryear and likely public presentation in the hereafter.

HELPS IN Planning: It helps in planning and prediction. Ratios can help direction, in its basic maps of prediction.

PROFITABILITY RATIOS:

Productively ratios help to analyze concern to see all over public presentations and besides to see the capacity of the house. Following are some of of import and most popular ratios

Gross net income ratio

Net net income ratio

Operating ratio

Expense ratio

Tax return on stockholders investing or net worth

Tax return on equity capital

Tax return on capital employed ( ROCE ) Ratio

Dividend output ratio

Dividend payout ratio

Net incomes Per Share ( EPS ) Ratio

Monetary value gaining ratio

GROSS PROFIT RATIO

The indispensable method for the estimating of gross net income ratio has two of import elements which are gross net income and net gross revenues. Gross net income would be the difference between net gross revenues and cost of goods sold.

Formula to cipher

[ Gross Profit Ratio = ( Gross net income / Net gross revenues ) A- 100 ]

Gross net income ratio may bespeak the merchandising monetary values of good per unit may be decreased without incurring losingss on operations. Gross Net income reveals the efficiency of house bring forthing its merchandise. It may differ from concern to concern. A gross net income borders are found by subtracting cost of goods from net gross revenues, higher the gross borders is better for the organisation. The gross net income should be covering all operating disbursals and left after paying all the fixed involvement charges and dividends.

Gross Profit Ratio tendency of BBC for 5 old ages, as this graph demoing us ruin of Gross net income Ratio in 2005 with 38.47 % which is one of the lowest old ages that may be consequence of cut down in monetary value of goods sold without tantamount lessening in selling monetary value and besides In 2006 BBC gross net income ratio somewhat up by 0.15 % . One of the most booming old ages of BBC was 2009 were GP is 44.28 % may as a consequence of Increase of selling monetary values of merchandises sold and in term of good old ages 2010 was hardly down by -0.56 relatively from 2009.

Tax return ON CAPITAL EMPLOYED RATIO ( ROCE RATIO )

The chief aim of any investing is to acquire profitable return on capital invested, so the Return on Capital Employed Ratio is used as a step of success of any concern.

The Return on Capital Employed ratio is a basic step of concern public presentation. These ratios express the connexion between runing net incomes generated during a period and norm ) long term capital invested in during that period. ( Eddie McLaney, 2002. Accounting: An Introduction. 2nd Edition. Financial Times Management )

Gross capital employed by and large means the entire assets, fixed and current, which used in concern, whereas net capital employed indicates to entire assets minus liabilities. It ‘s besides refers to sum of capital, capital militias, net incomes militias ( including net income and loss history balance ) , unsecured bonds and long term loans.

IMPORTANCE ‘S ROCE RATIO

Tax return on capital employed ratio is considered to be step of profitableness. Its evaluate input ( capital invested ) with end products ( runing net income ) . It ‘s of import in step effectivity with which financess have been invested.

Main aim of concern to gain net income, acquire higher return on capital employed, guarantee the house is turning by utilizing the financess. The ratio can be found for a figure of old ages so as to happen a tendency as to whether the profitableness of the company is bettering or otherwise.

LIQUIDITY RATIOS:

Liquidity ratios measure the short term solvency of fiscal place of a house. These ratios are calculated to notice upon the short term paying capacity of a concern or the house ‘s ability to run into its current duties. Following are the most of import liquidness ratios.

Current ratio

Liquid / Acid trial / Quick ratio

CURRENT RATIO:

Current ratio chiefly step liquidness and analysis short term fiscal position of house. This ratio define the ratio between current liabilities and current assets include hard currency and other assets which are easy exchangeable into hard currency within the short span of clip, normally for on twelvemonth marketable securities or measures, receivable, sunder debitors, work in advancement, stock lists etc.

Current liabilities are those debt which are to be paid within a short span of clip usually one twelvemonth and include outstanding disbursals, measures collectible, short term, bank overdraft progresss, assorted creditors, accrued disbursals, collectible, dividend collectible, income revenue enhancement etc.

IMPORTANCE ‘S CURRENT RATIO

Current ratio is a normally speedy cheque of liquidness of a house. It represents the border of safety or shock absorber available to the creditors. It is an index of the house ‘s fiscal stableness. It is besides show of proficient creditworthiness and a manifestation of the strength of working capital.

Above are the 5 old ages tendencies of BBC worldwide which indicates the house ‘s fiscal stableness. A ratio equal to or near 2: 1 is considered as a criterion or normal or satisfactory.In 2009 / 2008 BBC current ratio was 1.05 and 1.03 are close to normal criterion ratio which means house liquid and ability to pay its current measure on clip and when they become due in that period.

Current ratio in 2007 and 2005 was 0.86 and 0.82 which was better than 2006 was one of lowest twelvemonth in footings of liquidness of BBC is gone down by 0.78 which means house was non in good place is paying all the measures on clip may hold faced troubles.

An addition in the current ratio in 2008 which indicated the betterment in the liquidness place of the house,

While lessening in the current ratio in 2009 that there has been impairment in the liquidness place in BBC.

LIQUID OR LIQUIDITY OR ACID TEST OR QUICK RATIO:

Liquid ratio is besides called as “ Liquidity Ratio ” , A ” Acid Test Ratio ” or “ Quick Ratio ” . It is the ratio of liquid assets to current liabilities. Liquidity is in mentions to the ability of a house to pay its short term duties as and when they become due. The two facet of liquid ratio are liquid assets and liquid liabilities.

Liquid ratio is usually use for mensurating the house liquidness place and besides capacity to pay all current duty immediately. It is more accurate trial of liquidness so current ratio because it ‘s deducting stock lists and prepaid disbursals as a portion of current assets. By and large higher liquid ratio average house has capacity to run into its current or liquid liabilities on clip. As a criterion, normally, a speedy ratio of “ one to one ” ( 1:1 ) is considered to be satisfactory.

If you see Liquid tendencies of BBC, its shows liquidness Ratio of Company is really unstable ; there was little growing in 2007 which continued boulder clay 2009 with 0.92 but 2010 is one of the lowest old ages were liquid ratio even poorer than 2005 which was 0.75. By and large higher liquid ratio average house has capacity to run into its current or liquid liabilities on clip. As a criterion, normally, a speedy ratio of “ one to one ” ( 1:1 ) is considered to be satisfactory. As you see in 5 old ages trends non even individual twelvemonth has upon standard ratio agencies there is instability in BBC for long clip. Overall Liquidity Ratios of BBC is dissatisfactory and deficient liquid hard currency for collectible

ACTIVITY RATIOS:

Activity ratios are calculated to mensurate the efficiency with which the resources of a house have been employed. These ratios are besides called turnover ratios because they indicate the velocity with which assets are being turned over into gross revenues. Following are the most of import activity ratios ; Activity Ratio is calculated to mensurate the effectivity of the resources which is employed by the house.

These ratios are called as turnover ratio because they evaluate velocity with which turning into gross revenues. Some illustrations of activity Ratios

Inventory / Stock turnover ratio

Debtors / Receivables turnover ratio

Average aggregation period

Creditors / Collectible turnover ratio

Working capital turnover ratio

Fixed assets turnover ratio

Over and under trading

Inventory TURNOVER RATIO OR STOCK TURNOVER RATIO ( ITR ) :

Every Business maintains the certain stock list of finished goods so they are able to run into demand of the company. Degree of stock list neither excessively low nor excessively high

A excessively high degree of Inventory addition high degree of transporting costs and higher hazard of stocks going out of day of the month on the other manus excessively low stock list means loss of company chances, usually standard rate as per industry 7 times ( 7:1 )

Every Organization has to guarantee they maintain a certain degree of stock list of finished goods so subsequently they be able to run into the demands of the concern. Inventory turnover ratio indicates the velocity of which the stock list ( stocks ) is sold. The ratio should neither excessively high or excessively low, if it is excessively high it leads to take stock deficit cost and if it excessively low it leads to increase in stock list ordination and transporting cost. Hence the ratio should be of sensible degree. It ‘s isolated degree as per industry 7 times ( 7:1 ) . Managerial Economicss and Financial Analysis By V.S.Bagad Page No 8-4

Stock turnover ratio is besides called as stock list turnover ratio. Two elements were taken into consideration one is cost of goods sold in the peculiar clip and the cost of mean stock list in the peculiar period of clip.

This ratio indicates how many no of times stocks has been turned over during the clip period and cipher the effectivity with a organisation manages its stock list and besides indicate out whether plus in stock is in the appropriate bound or non

Components OF THE RATIO:

Average stock list and cost of goods sold are the two elements of this ratio. Average stock list is calculated by adding the stock in the beginning and at the terminal of the period and spliting it by two.

The turnover ratios are index of profitableness whereas high ratio show more net income, whereas less ratio agencies low net income. However the survey of the comparative or tendency analysis of stock list turnover is still utile for fiscal analysis.

Long TERM SOLVENCY OR LEVERAGE RATIOS:

Long term Solvency hazard examines a house ‘s capacity to run into up involvement cost and on clip committednesss of chief payments on long term debts or related duties as they come to due ( Financial coverage, fiscal statement analysis, and rating: a… By Clyde P. Stickney, James M. Wahlen, Paul Brown, Stephen P. Baginski, Mark Bradshaw page no 370 para 3 ) . Below are some of of import long term solvency ratios.

Debt-to-equity ratio

Proprietary or Equity ratio

Ratio of fixed assets to stockholders financess

Ratio of current assets to stockholders financess

Interest coverage ratio

Capital geartrain ratio

Over and under capitalisation

Interest Screen

14.89

6.67

14.24

38.93

22.17

9.72

Profitability Ratio

In Profitability Trend demonstrate the overall growing in net income borders.

BBC is good turning fast and significantly in the all over its concern researching new opacities in other country of industry, this non a onetime but they have delivered increasing degrees of net income since 2004/05 BBC has entire achieved in last twelvemonth was 10.62 %

Statistics show ‘s since 2006 BBC had dramatic alteration in net income border with 15.61 % to increasing net income border 19 % . On other manus in 2005 in net income border is 9.12 % which is addition of 6.49 % but there is sudden bead in 2009 due to recession, market was hit and whole industry had a difficult twelvemonth.

Whereas Return on capital employed % has picked up in twelvemonth 2004 and keeping unstable tend in past recent old ages.

Gross net income ratio ( GP ratio ) is the ratio of gross net income to net gross revenues expressed as a per centum. It expresses the relationship between gross net income and gross revenues.

As per one-year study of BBC Worldwide

Gross net income ratio is the ratio of gross net income to net gross revenues expressed as a per centum. It expresses the relationship between gross net income and sale

Liquidity Ratios or short term Solvency ratio

Liquidity ratio calculates the short term fiscal position of the Company. These ratios are to measure the company short term paying capableness to run into current demand. Below are the of import Liquidity ratios.

Current Ratio

Current ratio may be defined as the relationship between current assets and current liabilities. This ratio is besides known as “ working capital ratio ” . It is a step of general liquidness and is most widely used to do the analysis for short term fiscal place or liquidness of a house. It is calculated by spliting the sum of the current assets by sum of the current liabilities. ( hypertext transfer protocol: //www.accountingformanagement.com/current_ratio.htm )

Let see BBC Worldwide working capital Ratio =current assets -current liabilities

A

2010

2009

2008

Current Assetss

348,200

326,100

278,200

Current Lab

386,800

310,300

271,100

Working Capital

-38,600

15,800

7,100

Working Capital Ratio =

In order to mensurate the current ratio, two basic factors are really of import Current assets and current liability of the company, current assets including hard currency and assets which can be convert into the hard currency easy in short clip.

Current liabilities are the needed to payable within a short period of clip usually one twelvemonth and which includes outstanding disbursals, measures collectible, assorted creditors etc.

Balances Sheet of the BBC show tendencies of addition of current assets in company and lessening of Current Liabilitiess

As a consequence the Current Ratio of the BBC Worldwide is negative agencies all liabilities are paid good in progresss. This ratio is usually used to measure the liquidness of company, it show the safety borders to the creditors and it besides key give you an thought about strength of working capital.